January 22 2020
Direct and to the point, this is the most important question to ask a digital production vendor. While every campaign will be different, the core components of building a successful enterprise-grade campaign don’t change. You’re looking for specific infrastructure elements that cater to large-scale campaigns.
Look for Rich Media Vendors with a full-time team and on-demand weekend and part-time team. This means they can accommodate any timeline, no matter the number of assets.
For retainer arrangements at scale, good indicators of enterprise-ready infrastructure include tiered pricing and dedicated team sizes that change based on the number of deliverables in a billing period.